OUR STORY
THE BRAND
Hi, Tatiana Shevchenko is here - author of the brand, designer and this web-site.
Now girls like me are called tomboys.
I grew up in a strict upbringing with a military father and boyish fun with her brother.
Everything girly disgusted me.
Except one thing - jewelry.
I never grew out of a tomboy. Therefore, motorcycles, cars and programming are part of me.
My thinking can hardly be called feminine - logical, calm and reasonable.
Now I live in the heart of Bavaria. And in my free time I travel to castles, fortresses, churches and ruins, learning paintings of royal families and their jewels.
This is where manifestation of femininity found me.
​
When I walk through castles and ruins, I mentally plunge into this atmosphere. Where the spirit of the times wanders in the walls, I imagine myself a court lady in a tight corset and a fluffy multi-layered skirt of a dress.
​
Brooches in the shape of bows shine on the chest and sleeves. And large, the size of a ripe plum, pearls hang from them. Gold bracelets with gems burn on the wrists. And chandelier earrings swing in the ears. With the same shining gems.
​
I miss the manifestation of my girl in life. That's why I create feminine jewelry with an idea, a story and a rebel spirit.
​
And what could be more feminine than the image of a queen?



THE DESIGNER
Hi, Tatiana here again. Let me introduce myself closer:
-
creator and designer of a premium class Franelinni jewelry inspired by castles,
-
investor and co-owner of 3 medieval castles in France
-
jewelry stylist (JS),
-
participant on jewelry making competitions and
-
a large project of an embroidered map ArtMapUkraine 2.0,
-
participant of fashion shows as a designer and stylist.
-
10+ years of jewelry making experience.
​
As JS and a designer, I help girls express their femininity through jewelry, become a part of the royal history that I put into my products.
I help girls get the most out of their jewerly box - find new combinations and wearing ways for old jewelry, remake outdated ones.
I teach you how to create your own unique story through combinations in offline workshop and in a personal consultation.
​
There is already so much experience in creating jewelry that it becomes uncomfortable to keep everything in my head and I decided to share all the information on my workshops, in guides and on personal accompaniments with young jewelry designers.
​
As a designer, I develop author's collections, collections for clothing brands, for stores, repair broken ones, work on order with VIP clients, create collectibles, create costume accessories for photo shoots and events, embroider on clothes, conduct master classes for those who want to learn to create your own. Please check out partnership options in Services area.
​
Now I'm working closely with dressmakers, models, photographers, makeup artists and stylists to make all the outfits meaningful and perfectly balanced with jewelry.